I have sketched out the deliverables for this brief. With the tavern, i really want to try an focus on the little things that can make the brand a working experience. its something that is really important to the brand actually working as an individual unique brand, as opposed to a generic branding project. By focusing on the little things, the big things will take care of themselves.
I have sketched out basic layouts, but i need to try them on screen before anything happens. As it stands the deliverables are:
Table:
Glasses engraved
Table cloth
Table Matt
Drinks Matt
Napkins
Serviettes with tea/ coffee cups
Staff:
Uniform
Ties
Shirts
Tea towel
Note Book (order book)
Menus:
Drink Menus
Food Menu
Bar Matts
Stationary:
Business Cards
Letterheads
Notepad
Feedback Sheet
Thank you card
Stickers - For takeaway
Interior:
Wall graphics
All of these deliverables give a rounded view of what the brand can be and become. It will show interaction with consumer as well as the interaction with staff.
// SKETCHES OF IDEAS
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