Publication mockup

I have sketched out the content and style i want for the publication, i want it to be simple and to the point. I dont want it to be reading heavy, because i want a balance between the images and text so they dont overpower one another. Like a good logo, and brand really. I then went on to mock it up so that i could clearly see how it would work together. Another idea is to have an A3 fold out within it, with the chosen element within the publication and then its main revolving elements. Again adding a uniqueness to each publication and element.