Project Description
Murmure has an elegant, original and conceptual graphic identity using media and printing processes that stimulate the senses: paint, thermosensitive ink, screen printing... In our graphic identity, the individual has an important place. Each graphic creation is purposely thought through to be custom made for every member, combining the elegance of the typography, the sensual content which emanates from preciously selected papers and the joy reflected by colour. We show the potential of creative and contemporary design. Our identity helps us to communicate as well as to show our desire for concepts and communication research. The agency may also offer marketing consultancy. Communication is no longer just a systematic vector of information but a custom creative interpretation. A communication is distinguished from another by its originality and quality, therefore, it becomes unique.
Our artistic and graphic research are in constant interaction, they enrich each other. Our interest in street marketing allows us to go beyond classical propositions and to seek new spaces and new principles of communication. Our business cards and our posters are against classical design, they must be "touched" to access information in order to reveal their contents. The bubble envelopes show the precious aspect of the visuals and seek attention. The evocation of the senses and the elegance of the material are the fundamental principles of Murmure agency at the service of an original form of communication.
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